Author : AppRetailMedia

1Oct
MOBILE ADVERTISING WATCH: APP RETAIL MEDIA DECIDES TO HAVE ITS CAKE AND ANALYZE DATA, TOOMobile Advertising Watch: App Retail Media Decides to Have Its Cake and Analyze Data, Too

Mobile Advertising Watch: App Retail Media Decides to Have Its Cake and Analyze Data, Too

via Mobile Advertising Watch

September 6, 2016 – Sometimes, you just want cake. That’s the case for App Retail Media, an innovative mobile advertising technology provider, which just selected Accelerize’s digital division CAKE and its software-as-a-service (SaaS) solution to track and analyze more than two billion actions in real-time.

App Retail Media chose CAKE “for its superior client service and support in addition to the platform’s powerful scalability, flexibility and accuracy,” reads a company announcement issued ahead of the Labor Day holiday weekend in the U.S. “The result will be a stable tracking platform with accurate data and real-time insights to help fuel App Retail Media’s rapid company expansion.”

App Retail Media’s core business is to drive long-term retention rates post-install.

The company was founded in 2015.

The company plans to use CAKE to track and analyze real-time data and to monitor more than two billion clicks related to its vast network of social media influencers, direct mobile app developers, and exclusive mobile inventory.

“As our volume of data continues to grow, tracking and analytics are becoming more critical for us to make strategic decisions,” said Faizan Kasbati, CEO at App Retail Media. “After using another solution, HasOffers, I fully understand and appreciate how CAKE enables us with the advantages of a powerful and reliable tracking platform. We now possess a strong sense of confidence that we can achieve an even higher level of efficiency and productivity. For example with CAKE, we can easily and accurately manage affiliates, track high volumes of traffic and structure payments. I am extremely excited to be part of the growing CAKE family.”

The global mobile advertising market will hit two significant milestones in 2016.

“According to eMarketer, mobile ad spend is expected to top $100 billion worldwide and will account for more than 50% of all digital ad expenditure for the first time,” the firm says.

Read More
30Sep
LogoMobile Commerce Press: App Retail Announces Expansion With New Office Space To Support Global Growth

Mobile Commerce Press: App Retail Announces Expansion With New Office Space To Support Global Growth

via Mobile Commerce Press:

August 31, 2016 – App Retail Media, an innovative mobile advertising technology provider, has announced a strategic plan for expansion with new office spaces in New York, Seattle, and Manilla, Philippines. To accommodate the rapid growth and future expansion plans, these new offices will provide capacity for increased customer support, sales, engineering and leadership functions across the company.

“Our new office space will allow us to increase our capabilities in key areas that align with our current product,” said Faizan Kasbati, Chief Executive Officer, App Retail Media. “This will allow us to expand our core teams to support the tremendous growth we are experiencing while giving us dedicated facilities to host sales, support and other activities.”

App Retail Media’s corporate address, located in Ft. Lauderdale, Fla. is led by Vine Star and Vice President of Business Development, Lakota Kornfeld. The Seattle office will be led by Colin Howard, Network Director and technology veteran. The office in Manilla, Philippines has been established to oversee our APAC client relations. The New York office, located in SOHO, will be led by Eric Rosenberg, Chief Revenue Officer.

“The tremendous growth we’ve experienced in such a short amount of time is testimony to the viability of our product. We have grown faster than we ever expected, reaching and surpassing in half the time many of the goals we had set forth for ourselves,” said Eric Rosenberg, Chief Revenue Officer, App Retail Media.

Both Rosenberg and Kasbati are currently recruiting for positions in engineering, sales, and customer support.

Founded in 2015, App Retail Media has established itself as a leading mobile advertising technology provider. The company creates and manages omni-mobile advertising campaigns, utilizing custom content and proprietary monetization methods to connect mobile app owners, brands and end users in a meaningful way. App Retail Media’s core business is to drive long-term retention rates post-install.

Media Contact:
Angelica Stos
angelica@appretail.com
(954)-332-3761

Read More
30Sep
LogoPR.com: App Retail Announces Expansion with New Office Space to Support Global Growth

PR.com: App Retail Announces Expansion with New Office Space to Support Global Growth

via PR.com:

August 31, 2016 – App Retail Media, an innovative mobile advertising technology provider, has announced a strategic plan for expansion with new office spaces in New York, Seattle, and Manilla, Philippines. To accommodate the rapid growth and future expansion plans, these new offices will provide capacity for increased customer support, sales, engineering and leadership functions across the company.

“Our new office space will allow us to increase our capabilities in key areas that align with our current product,” said Faizan Kasbati, Chief Executive Officer, App Retail Media. “This will allow us to expand our core teams to support the tremendous growth we are experiencing while giving us dedicated facilities to host sales, support and other activities.”

App Retail Media’s corporate address, located in Ft. Lauderdale, Fla. is led by Vine Star and Vice President of Business Development, Lakota Kornfeld. The Seattle office will be led by Colin Howard, Network Director and technology veteran. The office in Manilla, Philippines has been established to oversee our APAC client relations. The New York office, located in SOHO, will be led by Eric Rosenberg, Chief Revenue Officer.

“The tremendous growth we’ve experienced in such a short amount of time is testimony to the viability of our product. We have grown faster than we ever expected, reaching and surpassing in half the time many of the goals we had set forth for ourselves,” said Eric Rosenberg, Chief Revenue Officer, App Retail Media.

Both Rosenberg and Kasbati are currently recruiting for positions in engineering, sales, and customer support.

Founded in 2015, App Retail Media has established itself as a leading mobile advertising technology provider. The company creates and manages omni-mobile advertising campaigns, utilizing custom content and proprietary monetization methods to connect mobile app owners, brands and end users in a meaningful way. App Retail Media’s core business is to drive long-term retention rates post-install.

Media Contact:
Angelica Stos
angelica@appretail.com
(954)-332-3761

Read More
30Sep

Yahoo Finance: App Retail Media Selects CAKE by Accelerize for Industry-Leading Digital Marketing Solution and Exceptional Customer Service

via Yahoo Finance:

August 31, 2016 – Accelerize ( OTCQB : ACLZ ) (OTCBB : ACLZ ) and its digital marketing software division CAKE, today announced that App Retail Media, an innovative mobile advertising technology provider, has chosen CAKE’s software-as-a-service (SaaS) solution to track and analyze more than two billion actions in real-time. App Retail Media moved from HasOffers to CAKE for its superior client service and support in addition to the platform’s powerful scalability, flexibility and accuracy. The result will be a stable tracking platform with accurate data and real-time insights to help fuel App Retail Media’s rapid company expansion.

Founded in 2015, App Retail Media has established itself as a leading mobile advertising technology provider. The company creates and manages omni-mobile advertising campaigns, utilizing custom content and proprietary monetization methods to connect mobile owners, brands and end users in a meaningful way. App Retail Media’s core business is to drive long-term retention rates post-install. App Retail Media will use CAKE to track and analyze real-time data and to monitor more than two billion clicks related to its vast network of social media influencers, direct mobile app developers and access to exclusive mobile inventory.

“As our volume of data continues to grow, tracking and analytics are becoming more critical for us to make strategic decisions,” said Faizan Kasbati, Chief Executive Officer at App Retail Media. “After using another solution, HasOffers, I fully understand and appreciate how CAKE enables us with the advantages of a powerful and reliable tracking platform. We now possess a strong sense of confidence that we can achieve an even higher level of efficiency and productivity. For example with CAKE, we can easily and accurately manage affiliates, track high volumes of traffic and structure payments. I am extremely excited to be part of the growing CAKE family.”

Eric Rosenberg, Chief Revenue Officer at App Retail Media, added, “Working with a competitor in the performance marketing tracking space, I have come to appreciate the top-notch service that CAKE provides, from pre-sales engagement to after-sales client care. With the help of CAKE we can now confidently continue on our path of rapid company growth.”

The global mobile advertising market will hit two significant milestones in 2016.According to eMarketer, mobile ad spend is expected to top $100 billion worldwide and will account for more than 50% of all digital ad expenditure for the first time.

“Mobile advertising is a quickly growing industry, where tracking and data analytics are key components to fuel expansion for companies such as App Retail Media,” said Santi Pierini, CAKE President and Chief Operating Officer at Accelerize Inc. “Time and again we’re pleased to provide value for our clients as they continue on the fast track to growth and success. We are looking forward to a long-term partnership with App Retail Media as they drive installs at scale, creating immediate impact and ROI for its worldwide client base.”

About Retail Media

App Retail Media has revolutionized the process of driving highly targeted end users, by categorizing audiences into pods – consisting of specific user information – demographics, age groups, and gender for advanced targeting purposes. Reaching over 850+ million unique devices per month, App Retail Media has a renowned network of social media influencers, direct mobile app developers and access to exclusive mobile inventory. For more information, visit www.appretail.com.

About CAKE by Accelerize

CAKE, a division of Accelerize Inc., provides a cloud-based solution to track and analyze the performance of digital marketing return on investment, in real-time. Bringing clarity to multi-channel marketing campaigns, we empower advertisers, agencies, publishers and networks from more than 30 countries worldwide with the insight to make intelligent marketing decisions. CAKE by Accelerize is headquartered in Newport Beach, Calif. with operations in London and New Delhi. For more information, visit www.getCAKE.com.

About Accelerize

Accelerize Inc. ( OTCQB : ACLZ ) ( OTCBB : ACLZ ) offers marketing technology solutions that revolutionize the way advertisers leverage their digital advertising data. For more information, visit www.accelerize.com.

Read More
30Sep
mad-marketerMad Marketer: CAKE PROVIDES REAL TIME MARKETING INSIGHTS

Mad Marketer: CAKE PROVIDES REAL TIME MARKETING INSIGHTS

via Mad Marketer:

September 01, 2016 – As marketers, you know that the easiest customers to market to are happy ones. One of the key ways to ensure that your company is keeping customers happy is to make sure that they are receiving the best possible customer service. Consumer happiness is the one sure-fire way to ensure that you attract and retain customers. That’s why App Retail Media, a mobile advertising technology provider, has decided to use CAKE’s software-as-a-service (SaaS) solution to track and analyze more than 2 billion customer actions in real time.

App Retail Media is a mobile advertising technology provider that creates and manages omni-mobile advertising campaigns by utilizing custom content and proprietary monetization methods to connect mobile owners, brands and end users. Their main goal is to drive long-term retention rates post-install. By pairing with CAKE, who provides a cloud-based solution to track and analyze the performance of digital marketing return on investment, they hope to make intelligent marketing decisions based on the solution’s real time findings.

Previously, App Retail Media used HasOffers to keep track of this information, but made the recent change to CAKE because of its superior client service and support. CAKE’s platform also has powerful scalability, flexibility and accuracy. Thanks to the move to this new solution, they will be able to analyze accurate data and gain real time insights into customer experience. It will monitor more than 2 billion clicks related to its vast network of social media influencers, direct mobile app developers and access to exclusive mobile inventory. In doing so, they hope to improve the company as a whole and consequently fuel its rapid expansion.

“As our volume of data continues to grow, tracking and analytics are becoming more critical for us to make strategic decisions,” said Faizan Kasbati, CEO at App Retail Media. “After using another solution, HasOffers, I fully understand and appreciate how CAKE enables us with the advantages of a powerful and reliable tracking platform. We now possess a strong sense of confidence that we can achieve an even higher level of efficiency and productivity. For example with CAKE, we can easily and accurately manage affiliates, track high volumes of traffic and structure payments. I am extremely excited to be part of the growing CAKE family.”

Santi Pierini, CAKE President and Chief Operating Officer at Accelerize Inc., also showed enthusiasm over the two companies coming together by saying, “Mobile advertising is a quickly growing industry, where tracking and data analytics are key components to fuel expansion for companies such as App Retail Media.” The COO continued on to say, “Time and again we’re pleased to provide value for our clients as they continue on the fast track to growth and success. We are looking forward to a long-term partnership with App Retail Media as they drive installs at scale, creating immediate impact and ROI for its worldwide client base.”

Read More